small business grind

My name is Josh.

I’m sitting in my living room at 5am, typing this to you and hoping that our newborn son sleeps long enough for me to finish a post.

I’m also battling my cat for the exclusive use of my laptop. And losing. So if I don’t catch a typo in this introduction, blame Lucky.

Why am I telling you this?

Because while people who aspire to become entrepreneurs think the life revolves around private jets, cool sneakers and notoriety- no one talks about the trenches.

You might be familiar with trying to find even five minutes to work on your business because you know that if you string together enough work sessions, you can achieve your vision of success: for your business, for your family, and for yourself.

It is hard enough to maintain yourself, your family and your business, let alone make time for the increasing effort it takes to market and manage your brand.

I’ve been there.

I found that viewing marketing and a series of relationships simplifies and demystifies that area of your business. That practice has helped a ton over the last ten years.

I believe the key to success in the marketplace today, is to be honest, responsive, vulnerable, transparent, and consistent.

That’s the same foundation for a great relationship.

Classic marketing teaches us that to be successful, we need to identify features and benefits and then convince people that have corresponding needs that their lives will become exponentially better by using what we sell.

Fine. That still makes sense. But there’s just one problem.

Research shows that people are sick of brand messaging. They are sick of being sold to and not spoken with. They want to know the people behind the brands.

That’s where we come in.

Next Trail is here to help you discover your authentic voice and manage your brand in the modern digital marketplace.

Once you read great copy that makes you feel like, “YES! That’s what I want them to know about me!!”, we can continue to help you by creating and posting content that reflects your unique value and allows you to have as much or as little control over how we manage your social media. Our tools even make responding to your clients easier and more efficient.

It’s really cool stuff.

Did we mention we have experience as marketers and sales operations pros in two Fortune 500 companies and are award winning photographers?

We have a ton of tools to help you stand out in the crowd, feel great about your value, and put time back into your day by managing your marketing while you focus on providing a great client experience.

We are passionate about great relationships and small business success stories.

Thanks for letting me introduce myself. The baby is stirring and its my turn to feed him.

We would love the opportunity to learn about your business and how we can help you stand out and build better business relationships!

Email me your story at info@nexttrial.com

Cat photos are also welcome.

Warmly,

Josh